Editing Love Has Won (section)

== Doctrine and beliefs ==
The theology of Love Has Won has been described as fluid, combining New Age spirituality, [[Conspiracy theory|conspiracy theories]], elements from mainstream [[Abrahamic religions]], and [[popular culture]].<ref name=":0">{{Cite news|last=Nevett|first=Joshua|date=May 10, 2021|title=Love Has Won: Family's grief at death of mummified cult leader|language=en-GB|work=[[BBC News]]|url=https://www.bbc.com/news/world-us-canada-57017270|access-date=May 11, 2021}}</ref><ref name=":6">{{Cite web|last=Graziosi|first=Graig|date=May 13, 2021|title=Amy Carlson: The life of Love Has Won cult leader 'Mother God'|url=https://www.independent.co.uk/news/world/americas/amy-carlson-love-has-won-cult-leader-b1847202.html|access-date=May 17, 2021|website=[[The Independent]]|language=en}}</ref><ref name=":7">{{Cite web|last=McKeen|first=Alex|date=February 27, 2021|title=The rise of 'conspirituality': When 'spiritual' people embrace conspiracy theories, it can spell trouble|url=https://www.thestar.com/news/insight/2021/02/27/the-rise-of-conspirituality-when-spiritual-people-embrace-conspiracy-theories-it-can-spell-trouble.html|access-date=February 27, 2021|website=[[Toronto Star]]|language=en}}</ref><ref name=":10" /> The group proclaimed that Carlson was a divine, 19-billion-year-old being who had birthed all creation. Carlson claimed she had been reincarnated 534 times, including as [[Jesus]], [[Cleopatra]], [[Joan of Arc]], and [[Marilyn Monroe]] and would lead [[144,000]] people into a mystical "5th dimension".<ref name="Found Mummified" /><ref name="Didn't Deserve" /><ref name="Christmas lights">{{Cite news|last=Peiser|first=Jaclyn|date=May 5, 2021|title=She told followers she was 'Mother God.' Her mummified body was found wrapped in Christmas lights.|newspaper=[[Washington Post]]|url=https://www.washingtonpost.com/nation/2021/05/05/cult-love-has-won-carlson/}}</ref><ref name="New Documentary" /> Carlson had several romantic partners throughout the group's history, beginning with Amerith WhiteEagle, who was all referred to as "Father God", and who played a counterpart role to Carlson in the theology of the group.<ref name="Found Mummified" /><ref name=":1" /><ref name=":8" />

The group claimed that Carlson was the queen of the lost continent of [[Lemuria]],<ref name=":1" /> and the group incorporated the belief that Lemurians [[Legends of Mount Shasta|live within Mount Shasta]] in California.<ref name=":6" /> Carlson had stated that [[Donald Trump]] was her father in a past life, and that she had spoken to the spirit of deceased actor [[Robin Williams]], who she claimed was archangel [[Zadkiel]].<ref name=":1" /> Williams was considered by the LHW members to be part of a group of spirit guides called "the Galactics” who communicated with Carlson, also including other celebrities like the singer [[Whitney Houston]] and the comedian [[Rodney Dangerfield]].<ref name=":10">{{Cite news |last=Gachman |first=Dina |date=2023-12-20 |title=The Cult of Mother God Was Made for the Instagram Era |url=https://www.nytimes.com/2023/12/20/magazine/cult-mother-god-documentary.html |access-date=2025-06-30 |work=[[The New York Times]] |language=en-US |issn=0362-4331}}</ref> The group's theology also included references to the concepts of [[Atlantis]], the [[Anunnaki]] and "[[Reptilian conspiracy theory|reptilians]]".<ref name=":1" /> They believed that the world was run by a "[[cabal]]" determined to keep the planet in a "low vibration" state.<ref name=":1">{{Cite web|last=Scofield|first=Be|date=July 23, 2020|title=Crestone Cult Love Has Won Leaves Man to Die in Desert|url=https://gurumag.com/crestone-cult-love-has-won-leaves-man-to-die-in-desert/|access-date=May 6, 2021|website=The Guru Magazine|language=en-US}}</ref>

The group also adopted elements of the [[QAnon]] conspiracy theory.<ref name=":7" /><ref name=":1" /><ref>{{Cite web |last=Bunch |first=Erin |date=April 15, 2021 |title=How QAnon and the Wellness World Became Entangled |url=https://www.wellandgood.com/qanon-wellness-conspirituality-matthew-remski/ |work=Well+Good |quote=the Love Has Won cult has become internet famous for combining their belief that their leader is a God with their belief that QAnon describes a divine plan.}}</ref> Recordings made by the group also show support for other conspiracy theories, including that the COVID-19 pandemic [[COVID-19 conspiracy|was planned]], [[9/11 denial]], [[Holocaust denial]], and that the [[Sandy Hook Elementary School shooting]] [[Sandy Hook Elementary School shooting conspiracy theories|was a hoax]].<ref name=":9">{{Cite web |first=Virginia|last=Pelley |date=September 7, 2021 |title=How a Former McDonald's Manager Convinced Millennial Women She Was God |url=https://www.marieclaire.com/culture/a37417778/love-has-won-cult-amy-carlson-stroud-death/ |access-date=2023-11-27 |website=Marie Claire Magazine |language=en}}</ref> They also show its members making [[Antisemitism|antisemitic]] and [[Racism|racist]] remarks, including support for [[Adolf Hitler]].<ref name=":10" /><ref name=":9" /><ref name=":4">{{Cite web |last=Sallinger |first=Rick |date=May 20, 2021 |title='Love Has Won' Cult Reappears Online Under New Name: 5D Full Disclosure |url=https://denver.cbslocal.com/2021/05/20/love-has-won-cult-crestone-5d-full-disclosure/ |access-date=May 21, 2021 |website=CBS Denver |language=en-US}}</ref>